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  2. graphic design

8732 Apparel Brand Identity

8732 Apparel is a hip-hop streetwear label with a huge fan following.

This showcases a redesign of the 8732 Clothing Brand with the new logo that kept the color and the aesthetic of the old 8732, while giving a cool and new vibe of streetwear. I decided to go with using the metal dog-tag and the over-sized zipper puller to give additional emphasis to the rustic and militaristic feel of masculinity.

© 8732 Apparel

View the Brand


close up view of 8732 apparel hang tag with metal dogtag 8732 apparel yellow gold metal shank 8732 apparel rose gold metal puller